22 new exhibitors confirmed for October event.
Just under five months remain until Brand Licensing Europe, and the show’s organisers have announced 186 exhibitors already confirmed including 22 first timers. In addition, just 8% of the floor space remains available to companies still hoping to exhibit and the show has launched a new event website.
Brand Licensing Europe (BLE) is the largest and most prestigious licensing event in Europe. The show – now in its 19th year – is organised by UBM and sponsored by the International Licensing Industry Merchandisers’ Association (LIMA). This year, it will take place from 10-12 October 2017 at Olympia London.
Last year’s BLE was the biggest in the show’s history with more than 280 exhibitors and 7,578 visitors from 76 countries. For 2017, 186 exhibitors have already been confirmed, including 20th Century Fox, BBC Worldwide Consumer Products, CPLG, Endemol Shine UK, Hasbro, ITV Studios Global Entertainment, Mattel, NBC Universal, Nickelodeon, Paramount Pictures, The Pokemon Company, Sony Interactive Entertainment Europe, Sony Pictures Consumer Products, Turner Broadcasting and Victoria and Albert Museum.
The full list includes 22 first timers across all three of the show’s zones, including Ink, Magic Light Pictures, Emoji Company, Ty Inc, and Tractor Ted.
Anna Knight, Brand Licensing Europe’s brand director, commented: “We’re delighted to welcome all 22 new exhibitors to BLE 2017, especially as they represent such a wide spectrum of industry, from pre-school to visitor attractions, and from top flight sporting brands to globally recognised TV production companies.”
Anna continued: “The show prides itself on being the definitive event for the licensing industry in Europe, and that means being able to offer our visitors access to a broad and diverse pool of exhibitors and potential business partners. The new website also reflects this ethos well and we’re really looking forward to hearing everyone’s feedback.”