Katharina Feistauer will begin her new role on 3rd July 2017.
Reporting to Nickelodeon UK & Ireland general manager, Alison Bakunowich, Feistauer will be responsible for developing and executing strong schedules and media plans across the networks’ seven linear channels as well as the entertainment brand’s on demand and digital platforms. Her new role is announced as Nickelodeon embarks on its 11th month as the number one UK commercial kids’ network.
Alison Bakunowich, general manager, Nickelodeon UK & Ireland, commented: “I cannot wait for Katharina to join the team. Her experience and analytical approach to programming will be invaluable as we look to cement our current success over the coming years and grow our business.”
Feistauer joins Nickelodeon from Scripps Networks International where she served as VP Programming for UK and EMEA. In over two years at the organisation, Feistauer led all programme functions across UK and EMEA for nine channel feeds including Travel Channel, Food Network, HGTV and Fine Living. During her tenure, Travel Channel UK more than doubled their audience share since 2015 and is achieving its highest ever performance in 2017. Audiences grew across all of the portfolio including double-digit audience growth on Travel Channel SA, Food Network SA, and free-to-air channel Fine Living Italy in 2016. Previous to her time at Scripps Networks International, Feistauer has held key positions at Discovery Networks and NBC Networks International.
Katharina commented: “I am incredibly excited to be joining Nickelodeon and to be working within the kids’ market. Nickelodeon is a powerhouse brand with world-renowned programming and properties. Nickelodeon UK & Ireland is in an impressive competitive position, growing share over the last year and broadcasting some of the biggest kids’ series in the UK. I am looking forward to joining the team to take the network even further and grow audiences across the company’s platforms.”