News

Character Options launches Cra-Z-Slimy range

Published on: September 12th, 2017

Launching this month are new craze-fuelled Cra-Z-Slimy make-your-own slime kits.

2017 has seen slime emerge as as a key craze across the UK, and a viral success on social media. Character Options is pleased to be launching the new Cra-Z-Slimy Creations range which will fuel the craze even further with a new added dimension.

There are two all in one Cra-Z-Slimy Creations sets available, both of which include a number of accessories and the slime activator. With the Silly Slimy Fun Kit kids can make neon, glitter and galactic slime, plus sequins and googly eyes allow for extra fun.

Mark Hunt, marketing manager at Character Options, commented: “Slime is buzz word – it’s all kids want to make and now Cra-Z-Slimy Creations gives them everything they need to make gooey, stretchy, squishy slime. It’s the first range of its kind to offer a fully functional kit. We’ll be launching with TV from October to ensure every child knows about Cra-Z-Slimy. Together with a mass unboxing/influencer campaign, we expect it to be very popular, and its arrived ahead of the busy Christmas buying periods.”

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