Company has seen a positive reaction to its upgraded Toy and Spring Fair presentations.
In addition to its current best-selling outdoor brands, the company has re-introduced Wham-O opportunities including Frisbee, Slip N Slide and Hacky Sac offerings, with more to follow. TKC states: “These brands have a strong footing and good financial backing , and we have the fundamental desire and commitment to invest and grow them.”
The expanded range of licensed gifts and toy opportunities from Wow! Stuff, including Star Wars and Despicable Me, delivers new prospects for the year ahead and will build on the company’s current Science Museum, Mensa, and Natural History Museum success. The remote control flying Minions and Fluffy unicorns are considered particularly strong, as are the multi licensed VR Viewers with Google accredited lenses. The company has also added new expertise to its sales force.
Matt Woodruffe, managing director, commented: “On top of everything we are thrilled to announce the recent appointment of Richard Hawkins as our Toy & Gift Sales Manager. Richard’s knowledge and experience will give our product and brand opportunities additional focus and drive. In addition, we are delighted to also confirm the re-appointment of Tony Jones of AJ Sales and Merchandising and Leon & James Keys of LjK Sales and Marketing who will provide much needed and most welcome sales support throughout the South, London and East Anglia. We have successfully worked together before, which provides a much welcome head start to what promises to be a fabulous reunion of old friends in pursuit of success for all concerned, especially Toymaster Members, AIS Members and the fabulous independent trade throughout their territories. Tony, Leon and James join alongside Liam McCabe and Brian who have just completed a great first year representing us in Ireland.”