2017 Toy Retailer of the Year Awards application process now open

Published on: 1st November 2017

A newly expanded category for independent retailers has been unveiled for this year.

Retailers can compete nationally in like-for-like categories and can apply in more than one category, if applicable. Self-nominations are permitted, together with nominations coming from a panel of nationwide industry experts. Retailers should visit to take part.

The British Toy & Hobby Association will continue to offer the option for independent and smaller multiple retailers to include short testimonials from their suppliers. This won’t guarantee a win, but is intended to strengthen an entry for the benefit of the retailer and the judges when assessing the entry.

The category definitions are as follows:

Independent toy retailer of the year (under 150 sq feet)
Independent toy retailer of the year (over 150 sq feet)
Specialist multiple toy retailer of the year
General multiple toy retailer of the year
Online toy retailer of the year
Best overall toy retailer of the year 2014 for UK and Ireland
Special Recognition Award

Shortlisted retailers will be announced in December with the winners being unveiled alongside the Toy of the Year awards taking place on Tuesday 23rd January 2018 – the first night of Toy Fair.

For enquiries about the Toy Industry Awards event or the Retailer of the Year Awards process please contact Matt Jones, Head of Digital & Services at the BTHA by email


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