LICENSING NEWS

Beano launches first ever ‘BeanOld’ comic for adults

Published on: 19th November 2020

Beano’s dedicated ‘BeanOld’ comic for adults features a host of famous faces from 2020, including Captain Sir Thomas Moore and Marcus Rashford.

comic

Sir Thomas Moore, Marcus Rashford and Dominic Cummings are among the famous faces from 2020 that feature in the first ever Beano comic written specifically for grown-ups. Found inside the regular Beano, on sale now, the special edition pull-out comic sees Dennis’ mum and dad looking back on the events of 2020, recounting Zoom quizzes, home schooling, delayed Bond films and toilet roll shortages.

‘BeanOld’ sees Dennis’ dad Mr Menace get a new job in the Elf Service having been let go from his job at Wilbur Brown’s factory. Captain Sir Thomas Moore and Manchester United footballer Marcus Rashford visit Beanotown to receive honorary MBE’s (Member of the Beano Elf-service) for their efforts this year. Whilst in town they save Christmas by rumbling Wilbur Brown and Walter Softy’s plan to steal all of the Christmas presents. Boris Johnson then lands in town and helps Wilbur Brown getaway, with some help from Dominic Cummings, their getaway driver.

The comic also features world-renowned environmental activist Greta Thunberg, who offers Dennis’ dad advice on how to grow his own Christmas tree. Desperate Dan also makes a special appearance; the first time he has appeared in a comic for eight years. Tom Hardy makes a guest appearance as Dennis’ mum’s celebrity crush and Christmas present wish.

Mike Stirling, editorial director of Beano Studios, said: “We’ve formed our very own Gnational Elf Service to help spread laughs and keep the nation smiling this winter. We love bringing kids laughs every week but 2020 has been so tough that, for the first time in 82 years. we’ve created a comic that kids can give to adults to share some much needed Beano laughs.”

‘BeanOld’ is part of Beano’s Gnational Elf Service which launched yesterday. It aims to spread smiles and laughs until the end of 2020. As part of the service Beano has announced a special pre-Christmas offer with 50% off a Beano comic subscription, currently just £35 for six months (previously £68.75).

‘BeanOld’ can be found in this week’s Beano, available to buy at retailers now. Find out more at beano.com/elf.

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