The BTHA has announced that generous bids in the 2021 Toy Trust Media Auction have got 2021 fundraising off to a magnificent start.

The 2021 Media Auction saw airtime media slots generously donated by leading children’s media channels resulting in £90,000+ of media space to bid for. Lots were received from Sky Nickelodeon & Pop, Turner, ITVB, CITV, Channel Five, SuperAwesome, Red Media Sales and Diversity Media Sales.

Details of the winning bids can be viewed on the Toy Trust Media Auction page by clicking here.

Toy Trust Committee chairman, Graham Canning commented: “Our thanks go to the Toy Trust’s generous media partners for their continued support, as well as Azure Media’s Jeff Taylor for his hard work and dedication in securing media items. I’d also like to thank my industry colleagues for their generous bids, which have got our 2021 fundraising off to a magnificent start and will help us in our quest to support small UK children’s charities this year.”