LICENSING NEWS

Aardman launches Animate It! website

Published on: 30th March 2012

The Animate it! homepage

Aardman Animations, the creators of Wallace & Gromit, Shaun the Sheep and Morph, has launched Animate-It.com, a website to support its animation brand, Animate It!

Through Animate It!, Aardman make the technical world of an Oscar-winning animation studio accessible to everyone.

Animate It! is endorsed by Nick Park, creator of Wallace & Gromit who says: “The best advice I have for anyone interested in animating is ‘have a go’ and Animate It! makes it so easy to try for yourself. I wish this had been around when I first started animating.”

Animate-It.com provides hints and tips, regular video tutorials, resources and assets to download and the latest behind the scenes news from the Aardman studios and the wider animation world.

The launch of www.Animate-it.com coincides with the release of Animate It! Morph Edition, a do-it-yourself stop-motion animation pack developed in association with Aardman.

A free 14 day trial of the Animate It! software is available on www.animate-it.com, and the website will also host assets and resources to be used in conjunction with the Animate It! software to enhance your animations.

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