Accentuate Games teams up with new game designer to launch strategy game

Published on: 24th September 2018

In a first for the company, Accentuate Games has licensed a title from a new designer in a bid to strengthen its portfolio on a global scale.

Strategic card game, Rats to Riches, is the first creation from Singaporean student Eugene Lim. Based on the financial ‘Rat Race’, Eugene has developed the game and put it through rigorous playtesting whilst studying Management at The University of Manchester.

Rats to Riches casts every player as a filthy, scheming rat. They all race to collect 100 coins and work their way to a better class of sewer, by investing in assets, hiring gangsters and – of course – stealing whatever they can.

The euro-style strategy game will be showcased on Accentuate Games’ stand at London Toy Fair in January and will be available at UK retail from March 2019. The company will also leverage existing relationships in the US and Europe to deliver the game to a global audience, as it has done with its first two creations – Accentuate and Frenetic.

Accentuate’s CEO Graeme Fraser-Bell commented: “We’re pleased with the success of Accentuate and Frenetic, which have given us presence in the ‘Party Game’ and ‘Word Game’ spaces. However, we knew there was a gap in our portfolio for something more strategic and we were keen to explore expansion by tapping into games design talent beyond our own. Over the last year, we’ve met with many promising young designers but Rats to Riches leapt out at us as the perfect fit.”

Accentuate Games is currently working with its trusted PR, creative and design partners to hone the game-play and create a robust identity for the game before its debut at Toy Fair.

Trade enquiries: Fiona Fraser-Bell, Accentuate Games Ltd,, 07748 184 525.


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