Amazon has advised sellers to begin taking action now before Brexit changes commence on 1st January 2021.
Amazon has warned UK sellers who use its fulfilment service that they would have to adjust their practices as a result of the country’s decision to leave the EU.
As the UK’s FBA operations will be separated from the rest of Europe, this is expected to have a major impact on many UK Amazon sellers, as they could potentially see a huge part of their online audience disappear.
Amazon said in its announcement: “While UK-EU negotiations are ongoing (including determining what tariffs, if any, will apply), from 1st January 2021 there will be a customs border between the UK and EU which will have an impact on businesses working across this border.”
Specifically, Amazon will no longer fulfil EFN (European Fulfilment Network) items across the UK-EU border, and Pan-European FBA inventory transfers will stop between the UK and EU, effective 1st January 2021.
Amazon advised sellers to consider splitting their inventory so some products reside in its UK fulfilment centres and some reside in its EU fulfilment centres. The online selling platform noted, “This may require you to ship your products across the new UK-EU customs border and provide additional information as part of a customs declaration.”
Amazon has further advised sellers to begin taking actions now, and referred them to its Brexit guidance help pages and the UK government website. Sellers who use FBA in the EU should look for reciprocal guidance on its European boards.