NEWS

Analogue designs for Nickelodeon

Published on: 8th August 2014

Leeds branding agency, Analogue, has created the packaging for Nickelodeon’s Ninja Turtles sub-brand. Analogue300

Analogue has created the brand identity and packaging for a new line of toys named Half-Shell Heroes – an extension of the network’s Teenage Mutant Ninja Turtles brand.

The launch of the new Half-Shell Hero toys will coincide with Nickelodeon’s new Teenage Mutant Ninja Turtles film hitting cinemas across the USA on 8th August, followed by its UK release on 17 October this year.

The agency, founded in 2005 by creative director Barry Darnell, has worked alongside Nickelodeon’s New York office and global toy distributor, Playmates, to bring the new adaptation of the Teenage Mutant Ninja Turtles to life.

Following the successful completion of other global packaging design projects for Nickelodeon Europe, Analogue was appointed by the creative division of the company’s New York office to oversee the creation of the packaging for Half-Shell Heroes, which debuted at the New York Toy Fair in February this year.

If you would like to receive our daily newsflash email, click here; you can also follow us on Twitter and Facebook and request a print subscription here.

RECENT ARTICLES

Hasbro retains master toy licences for Disney’s Star Wars and Marvel brands

Wow! Stuff’s Harry Potter Invisibility Cloak wins Innovation Award

Bob Iger to step down from Disney

Toy Industry members raise funds for Braintrust charity

ParcelHero issues advice to ease coronavirus impact

Toy Association announces new members at annual General Meeting

eOne names new licensing partners for PJ Masks in the US

Products from online marketplaces reportedly fail safety tests

Lego unveils new Minions range

Hape International donates funds to help combat coronavirus outbreak