NEWS

Arklu Lottie dolls win three Oppenheim Toy Portfolio Platinum Best Toy Awards

Published on: 29th October 2012

London toy company Arklu has been awarded three Platinum Best Toy Awards for its recently launched Lottie doll brand at the US Oppenheim Toy Portfolio Awards 2012.

The Platinum awards were awarded to the Pony Flag Race, Snow Queen and Spring Celebration Ballet Lottie dolls. This is the eighth award for the Lottie doll brand since its launch in late August 2012 and adds to the line-up of awards in the UK and US for Arklu. Ian Harkin, managing director, said: “We have been overwhelmed by the positive response so far. The awards, celebrity endorsements and mummy blogger reviews have all understood our message which is to let girls be girls”.

Lottie is a new, innovative fashion doll for girls aged three to nine. Her dimensions (with the exception of her head) are based upon those devised by leading British scientific academics to reflect the average proportions of a nine-year-old girl. Lottie’s motto is ‘Be bold, be brave, be you’.

The Oppenheim Toy Portfolio was founded in 1989 as the only independent consumer review of children’s media by child development experts Joanne Oppenheim and her daughter Stephanie Oppenheim, contributors to NBC’s Today Show. Their Oppenheim Toy Portfolio awards have become a benchmark of excellence with consumers, toy makers and the media.

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