Lottie dolls, which are designed to have the same proportions as a nine-year-old girl, have received positive press coverage in a variety of news organs. Launched in 2012 by Arklu Toys, the dolls promote a positive image of women, and show that girls can do anything from being a black belt in karate to a robot builder, all without the need for make-up, high heels or unrealistic body proportions and stiff joints. Many of the dolls are based on women from history.
All of the dolls come complete with accessory packs that can be used to expand play possibilities. For example, Robot Girl Lottie is inspired by women robotics experts and her story line and accessories are based on a science fair. Its creators stress that, unlike other dolls, Lottie has a childlike body and does not wear makeup or high heels.
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