Set for release in spring 2023, the Dobble game and merchandise will be available to fans online throughout the UK.

Asmodee, the distributor of table top games and accessories in the UK, has joined forces with Scout Store to develop a new range

Scout Store, a subsidiary of the Scout Association in the UK, has entered into a licensing partnership with Asmodee to develop a range of licensed Dobbly-as-Scout merchandise based on Zygomatic Studios’ most popular game, Dobble. The partnership also includes the creation of a special Scout version of the Dobble game, which will be developed in parallel by Asmodee.

“This new licence agreement signed with Asmodee is the culmination of Scout Store’s licence strategy: partnering with a globally recognised company whose values and ethos align with our Scout values,” said Thomas Robertson, Scout Store’s managing director.

“As an integral part of our strategy, we believe that a Scout version of the famous Dobble will help our customers and members relate to the products and therefore increase their connection and experience while playing the game. We are delighted to see that our new friends at Asmodee also share this vision and we can’t wait to see the new range of Scout Dobbly products in the market.”

Pairing Zygomatic Studios’ Dobble brand, one of the best-selling games in the UK, France and many other countries, with the esteemed Scouts brand is a move by Asmodee Entertainment to flex the reach of one of its largest family brands. This partnership puts Dobble next to other well-known brands with which the Scout Store has partnered such as Hello Kitty and The Smurfs.

“Helping this partnership to become reality has been a great honour and joy. The upcoming range of merchandise and the game itself will undoubtedly bring lots of joy to Dobble fans in the UK and be instant collectibles no doubt,” said Alexander Thieme, licensing manager at Asmodee Entertainment.