The organiser of Autumn Fair, i2i Events Group, has launched a new website and refreshed branding for the September 2015 exhibition.
The new site, which was developed by ASP, includes a wish list functionality that mirrors successful ecommerce sites and provides a year-round exhibition shopping experience for the retail community.
Autumn Fair brand manager Kate Disley commented: “I’m delighted to unveil the new website for Autumn Fair, which has been in development for several months and represents a significant investment in the show by i2i Events.”
The website can be shopped in the same manner as the show, by product category or direct searches for specific exhibitors. As soon as something of interest is spotted a user simply clicks the star on the product image to start creating a wish list.
Autumn Fair 2015 takes place from 6th-9th September at The NEC Birmingham