NEWS

Bananagrams partners with Match UK

Published on: 5th April 2016

The partnership will introduce a games night to the popular dating service.

bananagrams480The nights, which are designed to bring local singles together in a casual bar environment, will feature both Banangrams and Zip It at events in London, Cambridge and Glasgow.

A two-player word game with rounds that can last as little as 20 seconds, Zip It is an ideal ice-breaker for Match members meeting for the first time. The compact design means it can be played whilst standing at the bar, while Classic Bananagrams will be available on the tables for up to eight players at a time to enjoy.

Rena Nathanson, CEO at Bananagrams, commented: “We first worked with Match in the US a couple of years ago on its Stir events, and that was a great success, so I’m thrilled that we’re now treading a similar path with the company in the UK. In what could be a nerve-wracking situation for some, we hope the games help ease them into conversations and bring an added layer of fun and interaction to the nights. One of our key objectives is to bring our range of games to new audiences in new settings, and we very much see our partnership with Match.com as yet another way of delivering these opportunities for us.”

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