Bandai Namco acquires controlling stake in collectibles company Nippon Imports

Published on: 25th September 2018

A new subsidiary, Bandai Namco Collectibles, will continue operations under the Bluefin name.

Over in the US, Bandai Namco Holdings has announced that it has acquired an 80% controlling stake in Nippon Imports, the collectible toy sales company that owns and operates under the brand and trade name Bluefin.

The company will establish a new subsidiary named Bandai Namco Collectibles in October that will continue to operate under the Bluefin name, and will begin operations in January.

Nippon Imports founder and CEO Steve Fujimura will serve as the new subsidiary’s CEO, and will maintain a 20% stake in the company. Bandai Namco America senior vice president Kōji Iwata will be the company’s COO.

Bandai Namco Holdings noted in the announcement that it acquired Bluefin to strengthen and speed up its merchandise sales in the North American hobby collectibles market, to use Bluefin’s local business knowledge in organising fan-oriented events, and to use its existing distribution network.

Nippon Imports, under the Bluefin brand, imports and offers Japanese collectible toys in the North American market, including Bandai’s Gundam model kits.


Smyths Toys acquires PicWic Toys

Full steam ahead for Toynamics’ Hape railway campaign

Golden Bear reports exceptional sales for Curlimals range

Exclusive: Talking Shop

Exclusive: Focus on Tech Toys & Gadgets

Trends UK celebrates 20th Anniversary at British Grand Prix

Tonies launches George adventures for Peppa Pig fans

Sainsbury’s reports substantial drop in Argos sales

Bluey to launch second series on CBeebies and BBC iPlayer

Exclusive: Schleich unveils new global brand strategy