LICENSING NEWS

Bandai unveils Hello Kitty Tamagotchi

Published on: 3rd November 2020

The newest Tamagotchi model from Bandai will let Tamagotchi owners use Hello Kitty to help them raise and nurture their tiny pet.

Bandai UK’s Tamagotchi has joined forces with the iconic brand Hello Kitty. The newest Tamagotchi model from Bandai will let Tamagotchi owners use Hello Kitty to help them raise and nurture their tiny pet. It’s everything that is familiar to people who have played with Bandai’s past virtual pet gadgets, but with the added cuteness of Hello Kitty.

The Hello Kitty Tamagotchi comes in two different shell styles – Hello Kitty & Favourite Things. The white shell is adorned with Hello Kitty’s red bow and whiskers, while the red shell features Hello Kitty’s Favourite Things.

Kids can raise their Tamagotchi from egg to baby to adult, feed their Tamagotchi Hello Kitty treats like apple pie and milk, and get Hello Kitty to clean up the mess that Joey, her best friend, makes in the Tamagotchi character’s space. There are seven adult characters; how kids rear their pet will determine which adult they end up with. Particularly good ‘parenting’ skills may even be rewarded with a surprise character.

Hello Kitty Tamagotchi offers great on-the-go entertainment and features two mini games – Piano Game and Balloon Game – as an added bonus.

Brand manager, Priya Jadeja said: “Tamagotchi has been an incredible brand for Bandai for over two decades and we’ve had many collaborations within that time period. Like Tamagotchi, Hello Kitty is a universally loved brand and we can’t wait to see the fan’s reactions.”

For all Bandai UK sales enquiries, contact sales@bandai.co.uk. Hello Kitty Tamagotchi is suitable for ages 8+, and has an RRP of £17.99.

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