‘The Big Bin Weevil Ball’ launched with a host of marketing activity, which included an exclusive on-air debut of the music video on Nickelodeon on Wednesday at 8.23pm, immediately after Fred 3: Camp Fred.
Fun Kids Radio has also joined the BinWeevils.com party as a radio partner. ‘The Big Bin Weevil Ball’ had exclusive first play on Fun Kids Radio, and upcoming activity includes a competition, banners and on-air promotion.
The single will be followed, on July 29th, with ‘Bin Tunes’, the brand new album featuring popular Bin Weevils characters and the Bin Weevils band.
Amelia Johnson, co-founder, BinWeevils.com said: “This is a fantastic start to BinWeevils.com music debut and there are lots more exciting plans in the pipeline to keep our audience engaged in the run up to the album launch. As an album by kids and for kids, Bin Tunes is already striking a huge chord with our audience.”
A brand new music video to accompany the single can be viewed below:
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