NEWS

B&LIS and SiLC unite for European licensing conference in June

Published on: 7th February 2022

Shaping the future of Brand Licensing, the two day in-person event will take place at Royal Geographical Society, London.

Two leading European licensing conferences are uniting this summer to provide business leaders and decision makers with action-oriented, thought-provoking content on the future of the licensing industry and enable knowledge sharing and networking.

Brand & Licensing Innovation Summit Europe (B&LIS), organised by Informa Markets, the team behind Brand Licensing Europe, and the Sustainability in Licensing Conference (SiLC), presented by Products of Change, will make their in-person debuts on 21st and 22nd June respectively at London’s Royal Geographical Society, following successful virtual programmes in 2021 attended by hundreds of international delegates.

B&LIS will kick-off the two-day conference on 21st June and will spotlight retail and future trends through interactive panel discussions. These will tackle topics such as NFTs, the Metaverse, the ever-changing content landscape, breakthrough licensing categories and how to maximise opportunities at retail.

The following day, SiLC will bring sustainability to the fore on 22nd June, deep-diving into crucial issues such as sustainable supply chains, driving social change through entertainment, leading brands, retail treatment and best practice from licensees and suppliers, showcasing what is required of business to be ‘future fit’.

The resulting event is a critical date in the diary for global leaders and decision-makers from the world of brands and consumer products to enjoy panel discussions, live Q&As and roundtables, as well as a lively networking reception on both evenings to build new connections in-person.

“B&LIS and SiLC share the same ethos: a desire to deliver genuinely thought-provoking, action-led content that has the power to challenge leaders and drive positive and profitable decision-making in relation to everything from product development and distribution to consumer engagement and commerce,” said Anna Knight, VP of Licensing, Informa Markets. “Uniting the two events means we can create a key moment in the summer when European licensing leaders can connect, learn and share, while also saving on time and travel.”

Helena Mansell-Stopher, founder and CEO at Products of Change, added: “Never before has our industry needed to transition at the scale that is required to achieve the 2030 and 2050 Global Goals. This transition provides both an opportunity to create the future of how the industry operates, as well as commercially benefiting business. SiLC will bring visibility of new solutions and discuss how to implement and showcase new future technologies to lead the industry to a profitable and sustainable future”.

B&LIS one day tickets are priced at £275 and can be purchased from Brand & Licensing Innovation Summit Europe. SiLC tickets one day tickets are priced at £275 and can be purchased from Sustainability in Licensing Conference. POC and Licensing International members can enjoy a 20% discount on these rates (non-cumulative). Alternatively, two-day tickets can be purchased from either site for the discounted rate of £525.

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