Boomerang – The Toy Shop changes hands

Published on: 4th December 2015

Jade Oliver has recently taken over ownership of Boomerang – The Toy Shop in Okehampton, Devon.

boomerang480Jade started working on Saturdays for the previous owner whilst she was pregnant and then returned to work part time in the shop, after her son was born.  As she continued to learn more about the toy industry, her customers and her suppliers, she was invited to become the manager of the shop. This in turn led to her taking over ownership from the previous owner, and she has been delighted to meet new customers, as well as welcoming her regular ones.

Jade commented: “It’s been a great three weeks since I took over. I know my suppliers, and I know what my customers and their children want. I recently invited my loyalty card holders to a special evening which was just for them. It was to thank them for supporting me through the year, offer a late night shopping experience and invite them to enjoy complimentary refreshments. It was also a way for me to let my loyalty card holders know that I was the new owner of Boomerang – The Toy Shop.”

Boomerang launched in 2013 as a clothes shop and changed to a toy shop in August 2014. Since then, it has become a well-known place to go to get birthday presents or buy collectibles such as Shopkins or Sylvanian Families.


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