StikBots have been on TV every month throughout 2019, with investment to continue throughout the rest of the year.
As well as advertising across all major kids TV sales-houses during Q4, StikBot will be sponsoring CITV Breakfast every weekday morning throughout the whole of November and December.
Aimed at driving awareness and sales pre-Christmas, the sponsorship will include 16 sponsorship idents per day on the popular children’s channel, totalling 640 idents which will appear before, during and after programmes.
Debra Tiffany, marketing manager at Brainstorm, said: “StikBot continues to be a best-seller and it’s important that we show our commitment to the brand with support throughout the year and particularly during the crucial fourth quarter.”