NEWS

BTHA and TRA Awards changes for 2012 / 2013

Published on: 1st August 2012

The BTHA and TRA have announced changes to the 2012 Toy Industry Awards, which incorporates both the Toy of the Year Awards and the Toy Retailer of the Year Awards.

2013 will see the Toy Fair mark its 60th anniversary. In celebration of this milestone, a dedicated area of the new Upper West Hall at Olympia has been secured to host the 2012 Toy Industry Awards with a brand new special event format. The annual gala event, taking place on 22nd January 2013, will allow for easy access by running alongside the 2013 exhibition. The format of the evening has been redesigned to incorporate a drinks reception with bowl food and canapés followed by an ‘Oscars style’ awards ceremony which will celebrate the best in toy retail and product for 2012.

The 2012 Toy of the Year Awards for the UK and Ireland will once again provide the focus for excitement for suppliers attending the Industry Awards Dinner during the 60th Anniversary Toy Fair at Olympia. The supplier awards are organised by the Toy Retailers Association whose own history began with the formation of the National Association of Toy Retailers in 1950. The Top Toys are selected by a panel of retailers drawn from across the industry. Both nomination and selection are not limited to members of the Association and each year a comprehensive panel of experts will consider the Dream Toys (in the early Autumn) and then, at the turn of the year, the Annual Award Winners.

The 2012 Toy Retailer of the Year Awards for the UK and Ireland application process will open in late September with newly amended categories.
 Retailers can compete nationally in like-for-like categories and can apply in more than one category, if applicable. The BTHA has created an application process which will again allow for self-nomination, together with nominations coming from a panel of nationwide industry experts. The application process has been specifically designed to capture retailers’ key details whilst creating a simpler and more user friendly application form.

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