NEWS

BuyItDirect launches DronesDirect.co.uk

Published on: 14th April 2016

The news comes following the group’s acquisition of drones manufacturer, ProFlight.

Drones-Direct-480The BuyItDirect Group has rebranded the company as DronesDirect.co.uk with the aim of becoming the UK’s largest drones retailer, whilst retaining the ProFlight-UK product branding, product lines and expertise.

The retailer sells a wide range of market-leading drone brands including DJI, Parrot, Yuneec, ProFlight and 3DR.

DronesDirect.co.uk currently has 50 drones on its website, including sophisticated camera and racing drones, amongst other specialist models.

ProFlight founder, Tim Morley, will continue to be heavily involved in the business and is now responsible for the website’s continued success and future development. He commented: “I’m thrilled that BuyItDirect has acquired ProFlight-UK. Nick and the company have a genuine interest in the product category and are keen to develop our offering and bring it to a wider audience.”

Nick Glynne, managing director at BuyItDirect Group, added: “ProFlight’s proposition allows us to enter the market as DronesDirect.co.uk at an advanced stage, armed with a vast knowledge of the product category and an established customer base. Whilst ProFlight-UK already has a customer base of drone racers, hobbyists, professional aerial photographers and cinematographers, BuyItDirect will help to bring the products to the attention to a wider audience.”

 

RECENT ARTICLES

Toys R Us to open US flagship store at American Dream Mall

Toymaster members welcome new website feature

Winners of Mums Choice Awards announced

Selfridges owners closing in on agreement to sell department store

The Lego Group unveils Carousel of Creativity

The December issue of Toy World is out now

Tomy announced as European distribution partner for Orchard Toys

Wicked Uncle London tube advertising campaign underway

Toys2Market to distribute Traditional Garden Games

BTHA reassures industry on Toy Fair safety