Gary brings with him considerable industry experience having previously held the post of UK country manager for Schleich UK.
He commented: “The move to Character Options represents a completely new chapter in my career and the challenge of working across multiple brands with major retailers is one that I am very much looking forward to. Character has always been a company that I have admired and I hope to use my experience in becoming an integral part of the sales team.”
David Bramford added: “We warmly welcome Gary to the team. He brings with him the invaluable experience of heading up a UK sales team of a world renowned brand. Over the coming months we look forward to fully integrating Gary into the team and with Spring Previews in full flow, it’s a great time to start.”