Following the announcement that Character Options was to produce the master toy collection for BinWeevils, the company is pleased to reveal that the initial products will be on show for the first time at this year’s Toymaster Show.
BinWeevils is the anticipated addition to Character’s 2012 portfolio, and will feature collectable figures, playsets and plush depicting the most popular characters from the top-ranking kid’s online community.
Commenting on the launch, Jerry Healy, marketing director, said: “We have been overwhelmed with enquiries about the collection, and are delighted to have the first products to show this week. Anticipation is already building up in the 2 million plus users of the website, who are eager to enhance their BinWeevils experience with toys and collectibles. Each and every item will have the added bonus of either earning the user extra ‘mulch’ (the BinWeevils official currency), or will allow them to unlock special nest items. This will give all the more reasons to collect.”
You can see BinWeevils at the Toymasters Show in Harrogate or, for more information, call Character Options on 01616 339 800.