Chicco’s 12 in a row

Published on: 17th December 2013

After 12 months of consecutive growth, Chicco finished the year over 12% up and outperformed all nursery categories, whilst rising from outside the top 75 infant and pre-school toy brands to within the top 15 in two years.Chicco-logo-300

Mitch Levene, Artsana UK’s managing director, said: “We are delighted with these incredible results. They are driven via investment in our brand and our retail partners who are reaping the mutual rewards from such growth. I am proud of all our team and corporate Italian HQ colleagues who have jointly and passionately delivered this success.”

Mitch added: “We have been actively recruiting to expand upon our quantity and even further enhance our quality of personnel in the customer development function that services our retail partners. More news on this will be announced in the New Year. We have also been working hard behind the scenes for the past couple of years on superb innovation that is just about to enter the market ready to build upon solid foundations.”

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