DC Thomson has launched a four-weekly magazine aimed at primary kids.
After winning 3.6 million viewers in its first six weeks on CBBC, the new TV series of Danger Mouse has been a ratings triumph. Ready to replicate this, Danger Mouse Magazine is loaded with jokes, tech-defying gadgets and mind-blowing missions.
Designed to propel the humour and fun off the screen, the magazine is highly interactive and engaging and will keep kids entertained until the next episode.
Gareth Whelan, editor in chief, commented: “We’re delighted to announce the arrival of the world’s greatest super-secret agent Danger Mouse and his sidekick Penfold in the new Danger Mouse Magazine. DC Thomson has a proven track record for successful magazine publishing, and our vast experience in the children’s market is backed by commitment, enthusiasm and passion for providing fun, age-appropriate content. Working alongside FremantleMedia Kids & Family, we are confident that we will deliver a highly interactive and engaging magazine that replicates the fast-paced rollercoaster ride the TV series provides.”
Danger Mouse magazine went on sale yesterday. Issue one comes with a Danger Mouse eye patch and invisi-pen.