The Entertainer has been named Speciality Retailer of the Year at the Oracle Retail Week Awards.
The Entertainer was awarded for its success in growing its presence on the UK high street and internationally, its focus on creating an in-store experience for its customers and its charitable work and involvement within the community.
With a 24% increase in entries, The Entertainer beat competition from 112 strong finalists. A jury of experts from the retail sector reviewed the entrants, including Alex Baldock, chief executive officer at Shop Direct, Andy Clarke, president and chief executive officer at Asda, Peter Ruis, chief executive officer at Jigsaw and John King, chief executive officer at House of Fraser.
The judges commented: “Family owned toy store, The Entertainer, is successfully competing with the big toy retailers, including Toys R Us and is the fastest growing toy retailer in the UK. The company focuses on its unique in-store experience which it strives to make as memorable as possible for its customers, through its enthusiastic in-store entertainers. CEO Gary Grant is a renowned philanthropist and 10% of all profits go to charity. The retailer is growing fast online as well as on the high street and is opening its 100th store this week.”