After securing a £50k investment from Duncan Bannatyne and Peter Jones in an episode aired this week, Pants on Fire Games unveiled two licensed Marmite board games – Love It or Hate It and Who Put the Marmite In The Fridge? – which form part of the collection now handled by Esdevium.
Esdevium will also be distributing You Cannae Push Yer Granny Off The Bus; the RSPB bird-spotting game Wing It, and fib-based trivia game Liar Liar.
Ben Hogg, marketing manager of Esdevium Games, commented: “Pants on Fire has produced an intriguing collection of games all with a quirky and fun tone to them, making them the perfect addition to our range. Consumer awareness of the games will be sky-high after their Dragon’s Den appearance, allowing the games to really stand out within any retailer’s games offering. We can’t wait to get started.”
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