NEWS

Expansion at Norton PR sees both team and client base grow

Published on: 18th July 2022

Norton PR says it is embarking on a new and exciting journey, bringing in a range of new hires in response to new business wins.

Lou Evatt

Having grown exponentially over the last few months, the PR agency is introducing new members to its expanding team, bringing in expertise from a range of industries. The company is also re-launching it’s company website and comms channels to echo its values and broad client base.

“2022 is already proving to be a year of change and growth,” stated Emma Arthur, PR director at Norton PR. “We are being approached by companies outside of the industry that are keen to tap into our family and lifestyle brand expertise and also that are looking to develop B2B, social, digital and corporate strategies aligned with the ‘new normal’ way of promoting company image, profile and brand resonance. Our new website and employee base reflects this shift, as clients demand a wider skill set and more adaptable way of working to deliver project and longer term campaign strategies.”

Having recently been appointed by Disguise, Hug A Bug World and Curious Universe, Nortons has brought in new account team members Lou Evatt, Abbie Duncan and Charlotte Norton to provide day to day client support across both new and existing clients.

Charlotte Norton

Lou Evatt returns to the business where she previously worked across Lego and Hornby, after three years as PR and Social Media director at Gough Bailey Wright, heading up clients including Merlin Entertainment, Maped Helix, Kettler Garden Furniture & Toys, North Yorkshire Moors Railway, Twycross Zoo and Righttrack Learning.

Abbie Duncan has also made a welcome return to Norton PR following a period working with Playmobil at Prova PR and as PR manager for leading fashion house Holland Cooper.

Charlotte Norton, a recent languages graduate, joins as junior account executive following a placement at Vogue House in London.

“We are very fortunate to work with companies from all industries, including publishing, licensing, fashion, gaming and education,” continued Emma. “As we evolve and grow our presence within Europe and beyond, we are committed to offering clients creative and fresh thinking – tapping into our agency partner network and bringing in skilled and dynamic new people to drive the business forward.”

 

RECENT ARTICLES

John Lewis predicts top 10 Christmas toys

Hong Kong quarantine to be reduced

Toynamics UK & Ireland invests in Hape team

Exclusive: Konami reveals Yu-Gi-Oh! TCG news

Turkish toy company Sunman Group acquires Romanian toy brand Noriel

Exclusive: KAP Toys adds Fuzzballs as company flourishes

Change of ownership at Jonathan’s Toys

Exclusive: August’s Talking Shop

Funko posts increase in Q2 sales of over 33%

Light Fund announces inaugural Social Walk