LICENSING NEWS

Fremantle appoints Brand & Deliver

Published on: 19th November 2015

FremantleMedia Kids and Family Entertainment has appointed the marketing agency to build UK brand partnership campaigns.

kateandmimmim480The partnership will focus on the brand’s kids’ shows Danger Mouse and Kate & Mim-Mim.

Richard Barnes, head of partnerships at Brand & Deliver, said: “Danger Mouse is a heritage property which is regarded with great affection by parents and children alike, while Kate & Mim-Mim has enjoyed broadcast success from launch. Both titles bring vast opportunity for partnerships and licensing, so now is the ideal time for brands to begin conversations.”

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