LICENSING NEWS

Gabby’s Dollhouse plush set for September launch from Posh Paws

Published on: 29th April 2022

The all-new licensed Gabby’s Dollhouse plush line has been inspired by DreamWorks Animation’s hit series, which is currently streaming on Netflix.

Posh Paws InternationalGabby's Dollhouse plush is releasing a new collection of plush toys based on the DreamWorks Animations pre-school series, Gabby’s Dollhouse, this September.

Created and executive produced by celebrated storytellers Traci Paige Johnson and Jennifer Twomey, the duo behind Blue’s Clues!, Gabby’s Dollhouse is a mixed media pre-school series that unboxes a surprise before jumping into a fantastical animated world full of adorable cat characters that live inside Gabby’s dollhouse. Gabby’s activity-based episodes encourage flexible thinking and learning from your mistakes. New episodes of Gabby’s Dollhouse have consistently debuted among Netflix’s Top 10 kids shows.

Following its huge success, the pre-school series will be brought to life with Posh Paws’ eye-catching Gabby’s Dollhouse plush toy range.

Posh Paws 10″ plush range

There are seven 10” Gabby’s Dollhouse Soft Toys characters to collect, and each will be packaged in a branded display box so they stand upright and stand-out on-shelf. The seven characters available at launch are: Gabby, wearing her kitty ears, bright pink jacket and denim jeans; Pandy Paws, Gabby’s best stuffed animal pal complete with little satchel; Cakey Cat, with his decorative multicoloured sprinkles and brightly coloured tummy; Kitty Fairy, with her elegant wings and flower headband; MerCat, sporting her pink starfish head decoration and shimmery mermaid scale body; the fluffy blue CatRat with his dark blue markings; and Pillow Cat with her decorative multicoloured fabric body.

Also launching in September is the 7” (18cm) Gabby’s Dollhouse Soft Toy Assortment. The range comprises five characters that each have the same look and high-level of detail as the larger 10” soft toys. In this assortment will be Gabby, Pandy Paws, Cakey Cat, MerCat and Pillow Cat. Retailers can opt for an eye-catching CDU holding two of each character.

Posh Paws 7″ plush range

“We are very excited to be releasing our Gabby’s Dollhouse plush toys ready for holiday gifting,” said Lauren Shipman, Brand & Marketing director. “We’ve had an incredible response from retail, and we can’t wait to see the toys in the market and kids playing with them. Gabby’s Dollhouse, with its irresistible kitty characters and fantastical animated world, is the ultimate dollhouse play experience, and we have specially developed a range of plush toys that will bring the show to life and into the hands of kids.”

Posh Paws’ Gabby’s Dollhouse plush will be in-stock and ready to ship in September. For more information and to see Posh Paws full range plush toys and gifts for 2022, call 01268 567317 or email sales@poshpawsinternational.co.uk.

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