The new channel will offer designs and ideas for Hama fans to follow. 

Hama has had a strong start to 2018, with the launch of the TV advert last week already receiving positive reactions from both retailers and their customers. To support the TV campaign, Hama has now launched a YouTube channel, which contains never-before-seen design ideas for Hama fans to follow and learn design tips from.

David Allan, marketing and sales director at DKL, commented: “Hama has had a great start to 2018, with the latest YouTube launch being just another element of the consumer marketing push we have planned for 2018.”

Alongside the new YouTube channel, there is also a new in-store promo video for retailers to enhance merchandising opportunities.

Hama’s new YouTube channel can be found here.