NEWS

Hamleys opens pop-up store in Gatwick Airport

Published on: 13th December 2017

Just in time for Christmas, Hamleys has moved in to Britain’s second biggest airport with its only pop-up store.

Hamleys has opened the 25 square metre pop-up in Gatwick’s North Terminal, offering a number of this year’s must-have toys alongside an array of classic favourites.

Products available at the Hamleys Gatwick store include Hatchimals as well as other lines such as Playmobil, Barbie, Transformers, Disney’s Cars, and Paddington Bear. There will also be a sizeable selection of Hamleys own-brand products.

The range of toys available at the Gatwick branch will cater to all budgets, with many of them specially selected for the airport due to their compact size and ability to fit neatly into passengers’ hand luggage. All passengers can also take a shopping bag of new purchases on board with them.

Hamleys’ head of marketing & web, Mark Drummond, commented: “This is our favourite time of the year and we are really excited to be able to bring smiles to children and families with a great selection of toys as they travel through Gatwick this Christmas.”

Throughout December, the Hamleys Gatwick staff will dress as Father Christmas’ elves to provide passengers with a festive experience when visiting the store. The world-famous Hamley Bear will also make special appearances.

Although the pop-up store has been launched for Christmas, it’s set to remain a prominent feature of Gatwick’s departure lounge throughout the winter and well into spring 2018.

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