Hape begins its donation plans

Published on: 15th April 2016

Since the launch of the year-long We Care We Share 30th anniversary donation campaign, Hape has begun its donation ceremonies in Nepal and China.


Picture rights owned by Hape

Between the 27th and 31st March, Hape’s We Care We Share ambassadors visited 150 children from four kindergartens in Kathmandu and the Himalayan Mountains which have suffered damage in the earthquake. The children from these schools met the Hape ambassadors wearing their best clothes or school uniforms and were overwhelmed to receive their first-ever toys.

On 28th March, the Hape ambassadors held a donation ceremony in Beijing where they donated 100 sets of 30th anniversary building blocks to 40 families with autistic children from Daxing Autistic Rehabilitation centre. They also visited the Beilin Sunshine School in Ningbo where more toys were donated.

Further donation ceremonies are planned for Syrian children living in Berlin, a children’s hospital in Afghanistan and children’s centres in Zimbabwe towards the end of April and into May and June.

Each anniversary special edition building block has a serial number which can be entered into the Hape website to track where the donated toy has been sent.


Toy community reacts with dismay at Argos ‘panic’ Black Friday event

Last call for the bumper January edition of Toy World

Yoto and Disney expand partnership with new content cards

Friday Blog

ICYMI: Is everything OK…it’s the Friday Blog!

Rubies unveils new festive campaign

Character Options announces senior promotions

Baby born celebrates 30th birthday with over 20,000 children

Spielwarenmesse 2022 details precautions for a safe event

Hasbro progresses sustainability goals with Potato Head

Universal ramps up Jurassic World excitement with new short