In an effort to empower female factory workers, the company is piloting worker well-being programmes in India and China.

In an effort to improve the lives of women factory workers, Hasbro is adopting Gap’s P.A.C.E. (Personal Advancement & Career Enhancement) programme and Business for Social Responsibility’s (BSR) HERhealth programme. These best-in-class programmes will provide education to female factory workers and assist in setting them up for success, not only in the workplace, but also in their daily lives.

Brian Goldner, chairman and CEO, Hasbro, commented: “We are proud of the progress we’ve made to drive social performance within our global supply chain, and with the adoption of these new initiatives, appreciate the opportunity to help empower female workers. Investing in these women, who make up the majority of workers in our supply chain, will not only impact these workers, their families and their communities, but will also improve productivity, retention and business performance for our participating vendors.”

Gap’s P.A.C.E. programme is a best-in-class worker well-being initiative that offers comprehensive learning to help female workers gain the skills and confidence they need to advance at work and in life. The P.A.C.E. programme is currently operating in 16 countries around the world and teaming up with Hasbro as the first toy company to implement the programme is part of Gap’s ongoing commitment to help transform the lives of one million women and girls. Hasbro has launched this programme with a vendor in India.

The HERhealth programme from BSR provides training to female workers to help ensure that these women have access to vital health information and services to prevent and treat disease, and maintain optimal health. A part of BSR’s HERproject, HERhealth raises awareness on important health topics such as nutrition, personal hygiene and maternal care. HERhealth, and other related HERproject programmes, have reached over 800,000 women globally in 14 countries, and Hasbro is the first toy company to implement the programme in one of its third-party facilities. Hasbro has rolled this out with a vendor in China.