NEWS

Hasbro teams up with Amazon for Nerf Laser Ops launch

Published on: 31st July 2018

On 26th July, Hasbro featured its latest product launch, Nerf Laser Ops Pro Alphapoint Blaster 2-Pack, on Amazon’s Treasure Truck.

Hasbro’s Nerf Laser Ops Pro line is a new laser battling segment that includes blasters for head-to-head, live-action laser battles. Players can also amp up their game with the free Nerf Laser Ops Pro app.

Craig Wilkins, senior marketing director, Hasbro UK & Ireland, commented: “We love to surprise and delight our consumers so were thrilled to be featured on Amazon’s Treasure Truck, giving our fans a unique and fun-filled way to shop for Nerf Laser Ops Pro products.”

The Nerf Laser Ops Pro Alphapoint Blaster 2-Pack includes two blasters, each with a variety of features including three play modes, a multi-directional receiver dome, unlimited ammo, team light indicators, visual/sound effects to notify players they’ve been hit, and a display to show current health and ammo capacity.

Players can amp up their laser battles with the free Nerf Laser Ops Pro app that can be downloaded on select iOS and Android devices. It offers real-time battle intel allowing players to customise their blasters, track performance, earn power-ups, and locate opponents during battle.

The Nerf Laser Ops Pro line is available for pre-order at Amazon.co.uk.

For more information about Treasure Truck, visit: www.amazon.co.uk/treasuretruck

RECENT ARTICLES

Where there’s a will…it’s the Friday Blog!

Hexbug details new products on show at New York Toy Fair

Kids@Play to distribute YuMe Harry Potter collectibles in UK

New Star Wars products for The Mandalorian series announced

Retail figures on the up following slow end to 2019

Warner Bros. Consumer Products opens new office in Poland

The NPD Group reports on 2019 global toy sales

Moose Toys raises £110,000 for RSPCA with Scruff-a-Luvs

Moose gears up for New York Toy Fair

Mattel unveils Olympic Games Tokyo 2020 product ranges