Hy-Pro International announces two appointments

Published on: 15th July 2013

Hy-Pro International has confirmed two key appointments to its UK team, Eleanor Chandler and Matt Pryke.


Matt Pryke and Eleanor Chandler

Matt Pryke arrives with a wealth of experience in project management and brand creation having worked most recently at Fisher Outdoor Leisure. Pryke will focus on maintaining and growing the product portfolio at Hy-Pro.

Matt Pryke, senior category manager for cycles, said: “I’m delighted to be joining the dynamic Hy-Pro International team and grow their product range in cycles. I have a passion for the outdoors and cycles; we have some great plans for the category at Hy-Pro and I look forward to sharing our plans with buyers over the coming months.”

Eleanor Chandler, has responsibility for working with our key accounts to support online activity in this fast growing sector of retail. Chandler’s e-commerce experience gained at the Alexon Group and Jacque Vert Group gives her invaluable expertise in this field.

Eleanor Chandler, online merchandise manager, comments: “With my background in merchandise and e-commerce, I am excited to be joining the Hy-Pro team and working to develop online growth. We have lots of exciting plans in store for the coming months as we lead into the new football season and then Christmas.”

In the past five years Hy-Pro International has grown to become one of the leading brands in scooters, skateboards and bikes across the world and particularly recognised for its own-brand label, Zinc.  Hy-Pro also continues to produce brand licenses for high profile football clubs in the UK and Europe, including Manchester United, Chelsea and The Champions League.

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