Innovation First scoops award at the Toymaster show

Published on: 25th May 2012

Innovation First International picked up the award for New Supplier of the Year at this year’s Toymaster show held in Harrogate.

Innovation First International is thrilled to be have been awarded this accolade considering this sort of accolade is unprecedented for a brand’s first year of trading.

Toymaster selector, Paul Reader, said: “Toymaster doesn’t give these awards out often, but Innovation First International is a well-deserved recipient as they have consistently exceeded expectations as a supplier.”

Heather Corbett, marketing manager at IFI, said: “We’re over the moon to pick up this title. To win another award is always a lovely feeling, but to win such an unexpected award chosen by highly influential UK toy industry experts is just amazing. We couldn’t be happier.”


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