David Martin, UK director and general manager said: “Tracey has played an integral part in the Inspiration Works success story. In conjunction with the R&D team she has brought a consistent, successful line of products to market and has driven the licensed program which is the foundation of today’s business. She’s also been at the forefront of the Kurio tablet project which is already being earmarked as one of the top UK toys for 2012. So she thoroughly deserves her promotion.”
Inspiration Works is now scaling up the company infrastructure to cope with consumer and retail demand and is currently recruiting a UK marketing manager to assist Tracey.