LICENSING NEWS

ITVS GE announces deal with Kuato Studios for Robozuna game app

Published on: 31st May 2018

Set to be released in autumn along with the series launch, the app will be available on iOS and Android.

Kuato Studios is an award-winning development studio based in the UK. Previous successes from the studio include the Dino Tales and Safari Tales Apps, as well as Code Warriors. Kuato Studios has previously worked with ITV Studios on a Thunderbirds Are Go story-telling game app that is due to launch summer 2018.

Robozuna is an action-packed Netflix Original animated series following 14-year-old Ariston and his homemade robot, Mangle.

The groundbreaking app, aimed at kids 5+, will allow them to customise their own Combatabots, with the opportunity for millions of different robot creations, and to battle the bots in the Robozuna arenas by coding their movements.

Steve Green, EVP kids content and distribution, ITVS GE, commented: “The multimedia approach we are taking with Robozuna through a combination of broadcast, YouTube and Influencer involvement means that the property lends itself perfectly to this kind of digital gaming proposition. This game will be a bot-battling dream for girls and boys, with tons of customisable options and details to unleash their creativity, but it will also teach them how to code as they play – a crucial skill to develop and one that is in line with school curriculums and recommendations.”

Mark Horneff, managing director of Kuato Studios, commented: “Kids are going to absolutely love Robozuna. It’s such an exciting programme that will capture the imaginations of children of all ages and we are delighted to continue our developer partnership with ITV Studios. Our core value behind creating games is to ensure they are fun, but also to help kids learn. Coding is such an important life-skill these days and bot-battling has got to be one of the most exciting ways to hone those skills.”

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