Field Sales Manager – Independent & Key Account

About Rainbow Designs

This is an exciting opportunity to join Rainbow Designs – ‘The Home of Classic Characters’ – a 50 year old growing business, working with leading classic brands such as Paddington Bear, Peter Rabbit, Winnie the Pooh, Guess How Much I Love You and The Very Hungry Caterpillar. Our range of products covers soft toys, wooden toys and gifting and we have an incredibly diverse customer base spanning Toy, Nursery and Gifting retailers.

The Role

The role of the Field Sales Manager is to manage the Field Sales Team in a way which enhances and grows our independent and key account areas. The role covers sales team management, hands on business development and strategic planning. The position would suit an individual who is innovative, energetic, and has hunger/desire to achieve. The successful candidate will be able to make a real difference to both sales performance and the performance of a direct team.

Fixed Term: Full Time, permanent

Location: Home-based, with visits to Hammersmith once a week and the Gosport Operations Office when necessary

Reporting: To the Sales and Marketing Director

Direct Reports: 2 x Territory Sales Managers, 3 x Sales Agents

Key Responsibilities

Managing all aspects of sales activities within the defined area, covering independent sales and key accounts, to achieve ambitious growth plans. The three main areas of responsibility include:

Management and motivation of the Sales Team, currently consisting of two employed Territory Managers and three Sales Agents

  • Working with the Sales and Marketing Director, setting activity and revenue targets for members of the Field Sales team in line with company objectives
  • Motivating and managing the Field Sales team to achieve the best results possible
  • Recruitment, continual training and development of all members of the Field Sales Team
  • Forecasting alongside the independent sales force

Business development

  • Identify new business opportunities in independents and key accounts, especially within the categories of garden centres, toy shops, nursery stores and visitor attractions
  • Direct ownership of a small territory and some key customers
  • Developing account plans for existing key accounts to deliver growth
  • Negotiating terms and prices for key customers
  • Attending trade and consumer shows in UK

Strategic planning

  • To work with the Sales and Marketing Director to develop the sales and marketing strategy for this area of business
  • Work with internal and external marketing teams to execute the plan to budget and to achieve targets
  • Annually plan and budget innovative retail support plans and initiatives to achieve growth ambitions
  • Monthly reporting on sales performance against budget and reporting on variances

Required Skills and Experience

  • Preferably toy, nursery or gift experience in consumer products
  • Experience in a multi-channel retail sales environment
  • Experience in managing Territory Sales Managers
  • Experience in managing key accounts and developing account plans
  • Budgeting and forecasting
  • Costing and promotional planning
  • Setting strategic plans
  • New business focused and growth orientated
  • A good motivator and trainer with a flexible approach
  • Highly organised and able to deliver good processes
  • Excellent computer skills and highly numerate
  • Approachable and a great communicator at all levels
  • Outstanding team player with an ability to work and build relationships cross function

If you would like to join our team, please apply by email, attaching your CV, confirming why you think you would be perfect for this job –