NEWS

John Adams cracks Toy Fair with Bank Attack

Published on: 1st February 2019

Following its unveiling at London Toy Fair last week, John Adams has high hopes for the bank vault game Bank Attack.

Bank Attack proved hugely popular, with news of the game spreading around the halls, attracting large waves of people to the company’s stand across all three days of the fair. Bank Attack requires players to work as a team to crack the vault and release the gold hidden inside, by passing and using items and pressing the correct buttons at the right time. This collaborative method of game play was extremely well received by visitors and provided lots of entertainment for all on the stand.

Simon Pilkington, managing director of John Adams Leisure, commented: “We’ve had some incredible feedback across the board from our customers at London Toy Fair. We found that many visitors didn’t want to leave the stand – they wanted to stay and play the game again so they could attempt the next level! Some were even saying that Bank Attack was the best game they’ve played at the show, so we’re very excited to see what 2019 holds for this additive game.”

RECENT ARTICLES

Amazon under renewed fire over destruction of unsold stock

All UK Disney Stores except flagship rumoured to be closing

UK retail supply chain needs more drivers and warehouses

Kidicraft welcomes Katy Greenwood as company expands

Lego brings multiplayer to Lego Super Mario with addition of Lego Luigi

BargainMax logo

Bargain Max launches discount referral scheme

Halilit bolsters sales team with addition of Stephanie Malinowski

IMC launches OTT platform combining content with eCommerce

Exploding Kittens unveils its first licensed game, Exploding Minions

Germany’s 468 SPAC to acquire Boxine, the company behind the Tonies brand