The internet security company is gearing up for the inaugural show, taking place on 29th and 30th October.
Kaspersky Lab has signed up to host a ‘get safe’ online zone, teaching children the fundamental skills behind online safety. It will also have a Ferrari F1 car simulator at its stand so visitors can get the feel of driving Sebastian Vettel’s F1 car.
David Mole, head of retail for Kaspersky Lab, commented: “As a company that prides itself on protecting families and businesses during their online pursuits, we’re thrilled to be involved with the Digital Kids Show. Our ‘get safe’ online area will offer parents and children practical tips on embracing the online world and keeping children safe with the threats we face in the modern day.”
With more exhibitors and headline talent to be announced, the Digital Kids Show already promises a line-up for the whole family including Dick and Dom and Mr Bloom.
The show at EventCity in Manchester will feature six different zones including a Digital, STEM and Coding Skills Zone, Media Zone and Exceptional Angels Zone. The host of activities taking place will teach both children and parents ways of exploring the digital world in a fun and safe way.
Aisha Tilstone, Digital Kids Show founder, commented: “We’re so excited to have Kaspersky Lab on board – it will add real value to the show and will offer exciting activations for families to get involved in. Kaspersky Lab has years of knowledge and a broad spectrum of products to help keep children safe online, providing parents with peace of mind, so from its awesome simulator to its talks and tips it’ll provide real benefits and insight for people attending the show.”