NEWS

Kayes of Cardiff appointed exclusive distribution partner by Orchard Toys

Published on: 12th May 2022

Orchard Toys says the appointment of Kayes of Cardiff will benefit small indies with a lower minimum order quantity.

Orchard Toys appoints Kayes of Cardiff as exclusive distribution partner

Simon Newbury

Orchard Toys has appointed Kayes of Cardiff as its exclusive distribution partner to the independent toy sector covering England, Wales and Scotland.

Under the terms of the partnership, Kayes will carry the entire Orchard Toys product portfolio. Independent retailers will still be able to order split-pack quantities of Orchard Toys games and jigsaws, and benefit from the same pricing they currently receive. Additionally, the appointment will benefit many small independents with a lower minimum order quantity. Customers who will be moving across to Kayes have been notified.

Simon Newbery, managing director at Orchard Toys, said: “By supplying through Kayes, we ensure we can protect our price points with the independent sector and not pass on price increases. The past two years have presented a number of challenges for the industry, but have also provided us with the opportunity to review our business and operational practices. We’re excited to be entering this new partnership with Kayes, as it seamlessly takes on this part of our operation.”

For independent sales enquiries please contact: orders@kayes.co.uk.

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