Following each keynote, attendees will have the opportunity to tune into an array of sessions lead by Nickelodeon, Funko and NPD to name a few.
Licensing Leadership Summit, presented by the Global Licensing Group at Informa Markets and the only global conference bringing together C-level executives from the world’s largest players across manufacturing, retail, and brands, has announced leaders from Asos Ventures/Coded Futures, Google, and JPatton will keynote this year’s virtual event.
Taking place on October 28th and 29th, Licensing Leadership Summit will be the culmination of Festival of Licensing – a four-week, large-scale virtual gathering bringing together the licensing industry to connect, learn, strike deals and do business on an international stage – and will unite global licensing leaders and give them the chance to analyse the events of 2020 and shape the strategic direction of the industry in 2021 and 2022.
Confirmed keynotes are as follows:
The Retail Revolution: Planning Ahead for Digital Disruption – Speaker: Marcus East, technical director, Office of the CTO, Google
Revolutionizing Brand Protection – Speaker: Dr. Wes Wang, chief scientific officer, JPatton
Time to Play: Supercharging Retail Through Gamification – Speaker: Daniel Bobroff, Co-Founder, Asos Ventures, and founder and chief executive officer, Coded Futures
Following each keynote, attendees will have the opportunity to tune into an array of sessions covering a wide range of topics, issues and strategic opportunities facing the world of brand licensing, such as TikTok, eSports, and gaming to evergreens like museum licensing, as well as hear from industry thought leaders including NPD, MoMA, NFLPA, Funko, YouTube star Blippi, Ryan’s World, Zynga, Nickelodeon, Boots, BBC and many more, via sessions organised into four distinct tracks:
- Track 1: Driving growth through brand strategy/licensing
- Track 2: Capturing the consumer
- Track 3: Retail, eCommerce & tech
- Track 4: The future
All sessions will be available on-demand throughout both live event days and for four weeks after the conference ends. The full agenda can be viewed here.
“This year, perhaps more than ever, leaders and decision makers from around the world must come together to connect and work toward our future beyond the pandemic,” said Anna Knight, vice president, Global Licensing Group, Informa Markets. “As 2020 is the first year Licensing Leadership Summit will be held virtually, the event is now more accessible than ever, with more diversity of speakers, and more opportunities to connect and engage with content that in the end, brings us all closer together.”
Register now for Licensing Leadership Summit here.