Kiddimoto welcomes Will Masters to the team

Published on: 27th June 2013

Will Masters has joined Kiddimoto as export manager, overseeing international sales as well as key FOB accounts.WillKiddimoto300

Will brings more than 20 years experience to Kiddimoto with roles including sales and marketing, office management and national account management. He also has extensive international experience including spells working for a company based in the USA.

Will’s primary role will involve Kiddimoto international distributor customers in territories including Germany, Japan and Australia, as well as managing Kiddimoto’s large UK and European-based FOB customers.

Simon Booth, Kiddimoto’s managing director, said: “Will brings a wealth of experience in many different industries. He hasn’t worked in the toy industry before, which in my mind is a blessing as he comes with no preconceived ideas and is able to think outside the box.”

Simon added: “One of Will’s main assignments will be to help build the company even further. Will has built up sales teams from a standing start to hit targets of £6m, as well as this he has extensive knowledge of blue chip high street and warehouse companies including Boots and Homebase, which will only benefit us as we expand in the future.”

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