NEWS

LeapFrog launches Summer School

Published on: 1st August 2013

LeapFrog has created its first Summer School to celebrate the launch of LeapReader, the company’s new learn-to-read-and-write solution for children.LeapReader300

The online LeapFrog Summer School leads the company’s educational Summer initiative to help parents’ battle ‘brain drain’ during the school break.

Recent research by LeapFrog has revealed that 72% of parents in the UK agree on the importance of continuing children’s education outside of school hours. However, almost half admitted to feeling anxious about taking on this responsibility at home this Summer, saying they lacked the confidence and techniques. The LeapFrog Summer School will help parents who are keen to keep their kids on track and ‘topped up’ for the new September term.

Starting this week on the LeapFrog UK Facebook page, the Summer School will offer parents reading and writing activities to do with their children. LeapFrog is asking that parents make a promise of 20 minutes a day doing these learning exercises, making it a realistic Summer goal for busy families over the coming weeks.

The Summer School will also host daily tips and inspiration from independent educational expert and editor of The Good Schools Guide, Janette Wallis, who commented: “Busy parents are always asking about ways to keep their children learning over the Summer holidays. Teachers talk about ‘Summer slide’ – the tendency for pupils to fall backwards in the holidays. This is a particular concern with young children who are taking their first early steps in reading and writing.”

LeapFrog will also be supporting The Entertainer’s ‘Summer Reading Mornings’ which will take place every Thursday at their stores nationwide from this week. These mornings will offer families a sociable, fun and entertaining way of encouraging learning during the school holiday. As well as sharing some of The LeapFrog Summer School’s tips for the home at each of these mornings, there will be opportunities for children to play and use the new LeapReader.

Janette Wallis added: “The LeapReader can help fill a gap, giving children the chance to develop their reading and writing at their own speed, in their own time. Alongside library reading schemes and bed time stories, LeapReader can be a good support to children’s learning in the holidays.”

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