The Bygglek collection will be sold in Ikea stores and online from 1st October.
Ikea and the Lego Group have revealed the long-awaited outcome of their collaboration, a playful storage solution called Bygglek. Consisting of a series of storage boxes with Lego studs and a special Lego brick set, the new collection aims to encourage play and infuse more fun into storage around the home. The Bygglek collection will be sold in Ikea stores and online from 1st October.
The Bygglek range comprises four different products – one set of three small boxes, two sets of bigger boxes and one set of Lego bricks to kick-start the experience. Bygglek can be used with any existing and future Lego elements, as the studs used on the lid and front are part of the Lego system in play. Kids can integrate the storage boxes as part of their Lego builds, storing their bricks inside them and displaying their creations on top.
Andreas Fredriksson, designer at Ikea of Sweden, said: “At Ikea, we always believe in the power of play. Play lets us explore, experiment, dream and discover. Where adults often see mess, children see a stimulating creative environment, and Bygglek will help bridge the gap between these two views to ensure more creative play in homes around the world. Plus, the Bygglek collection match perfectly with other Ikea products, making it possible to have your children’s creativity become a nice and unique piece of decoration at home.”
Rasmus Buch Løgstrup, designer at the Lego Group, added: “Bygglek is more than boxes. It is storage and play intertwined. Bygglek provides families with a product range that helps create space for more play in their everyday, fuelling creativity and making it possible to have more fun together. Bygglek is all about endless possibilities, just like the Lego System in Play.”
The Bygglek collection will be available to purchase in Ikea stores and online from 1st October.